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Opinion: Time for a Design Detox
Any chess grandmaster will tell you, ‘never underestimate the humble pawn’. Pawns are like the infantry in war, not as awe inspiring as the tank or the heavy artillery, but in the end, it’s them that...
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Creativity in the making
SCAMP Conference- London, 1 July It’s not often team creative get to stray away from their Macs. So when SCAMP was announced – a Shesays event designed to showcase projects that inspire digital...
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Don’t Underestimate The Trainwave
Inspiration can come at any time; smoking a cigarette, relaxing with a beer, or even sitting on the toilet! My inspiration often comes somewhere between Watton-at-Stone and Old Street (via the Hertford...
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The Future Smells
Olfaction (smell to you and me) is the most primitive of the senses, connected directly to our emotional centres, bypassing conscious control. Boom! It’s a marketers dream! That’s not just...
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Augmented Advertising
Augmented reality (AR) is defined as “a term for a live direct or an indirect view of a physical, real-world environment whose elements are augmented by computer-generated sensory input, such as sound...
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Have We FUCD This Project?
Somewhere along the line we lost control of one of the noblest Anglo Saxon words. The one that describes the physical creative act (you know the one) has become a euphemism for ruining or destroying...
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Espresso of Innovation: Hi There, Sports Fans
Hello and welcome to this week’s Espresso of Innovation; the hottest news and strongest stories from the world of creativity and technology filtered into a quick shot of inspiration. This week, we’ve...
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